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Key Benefits of Pay-Per-Click Ads

Pay-Per-Click (PPC) advertising is a great way to bring in site visitors while controlling costs. It also offers the advantages of a number of targeting choices and easy measurement and campaign control, while helping you meet your business and marketing goals. PPC...

The Future of Ecommerce Marketing

Ecommerce is never static; it’s constantly changing, and the past 18 months are evidence of that. If you thought things might slow down a bit, that’s simply not the case. Google has announced it will begin deprecating third-party cookies in late 2022, and it plans...

Google Core Update 2021: What to Expect from the Rollout Process

Whether you’re a business constantly working to optimize your SEO or simply using the search engine for personal research, most Google users don’t think that the Google team is continuously updating the platform. That is because, on its face, the Google search...

Mobile-Friendly vs Responsive Websites: What’s Best for You?

Mobile device use is up, even at home. Tablets and mobile phones are lightweight and portable. Today’s website visitors expect your site to be “mobile-friendly” or “responsive,” but what does that mean? Well, here’s what it means: Responsive websites are the only...

12 Graphic Design Trends to Watch for 2021

With lockdowns forcing closures of retail locations and schools, and more people working from home, its had a significant impact on the online world. There’s been huge growth in the distance learning, online shopping, and entertainment sectors, which means both...

The Importance of Branding: Make Yours Stand Out

Build a Brand and Watch It Grow You might not be Nike (Just Do It) or the California Milk Processing Board (Got Milk?), but defining your brand is important for companies large and small. At Normal Bear, we say we redefine normal brands, but what exactly does that...

Website Design Trends for 2021

9 Fresh Website Design Trends and 3 That Are Obsolete for 2021   Website design trends come and go – what was once modern and innovative may now be cliché and boring, so users leave your site as fast as they entered. This means it’s vital to keep up with the...

Google Ads Introduce New Lead Form Extensions

Google Ads has been an invaluable product for businesses and marketing agencies to utilize when posting online ads. The online advertising program is excellent for promoting a business, raising brand awareness, and increasing website traffic to help sell a...

13 Trends in PPC Advertising You Can’t Ignore

Pay-per-click (PPC) advertising is the most popular form of digital advertising, and according to experts, that trend will continue in 2021. And there are good reasons for this. Search ads increase brand awareness by more than 80%, and 58% of millennials have...

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