We live in a visual world. In fact, our brains were built for visual information and process 90% of the information we receive that way. And 80% of people remember what they see, compared to 10% of what they hear and 20% of what they read.
Interesting statistics. But what does that mean to you and your marketing?
It means that at Normal Bear, we know your message is important. And we know that the best way to get your message across to your customers is through visual candy – otherwise known as graphic design.
We believe that good design needs to be rooted in marketing, so that your message can be made clear and reach your intended audience. This means it increases visibility and brand awareness and effectively convert prospects into sales and enhance credibility.
Kill the competition. Nothing makes you stand out from the crowd than a well-executed branding.
But there’s more to graphic design than a nicely laid out social ad or direct mail piece.
At Normal Bear, while we might translate digital design to print, we’re not naïve enough to apply the same approach. They have the same primary goals, sure. You want people to stay on the page.
We know that designing for print is a static medium. Digital offers options for video and other audience engagement tactics. And, it requires an understanding of website navigation, bandwidth restrictions, screen resolution, and what’s needed to optimize the user experience.
Whatever the medium, we take sound marketing principles combined with relevant, targeted data to create eye-catching, on-brand design that converts.
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